Weave the future with creative and analytical agility.

We are a Kyoto-based boutique consulting firm with an international reach, helping luxury and fashion retailers formulate and execute entry and post-entry growth strategies into the Japanese market.

Our Services

  • Retail Consulting

    Retail concept development, consumer market study, brand positioning, merchandising and budgeting, communication tools and presentations

  • Project Management

    Launch of the brick-and-mortar store, shops-in-shop, pop-up store, and online store.

    We provide one-stop service from negotiations with independent retailers, property owners, and real estate, through PR & marketing campaigns, to retail customer experiences.

  • Other Services

    Company registration support, taxation and accounting support, logistics support, other administrative support, and company website setup for SMEs and freelance (Squarespace).

    Trade show coverage

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Our Approaches

We tackle and solve the contemporary issues brands and retailers face through multidisciplinary approaches across social sciences and humanities.

  • We use economics, the “science of value,” for the rigorous number- and evidence-based policymaking

  • We use philosophy/dialectics, the “science of logic,” for a better understanding of today’s complex world and organizational/human behaviors.

  • “Artification” is becoming an important luxury strategy for many of high-end fashion firms today.

    We use art and design to create social impact and apply their universal principles within local contexts.

  • Leading luxury brands strategically and tactically use their history and narratives for marketing and branding. We help clients combine their heritage with innovation by reinterpreting the past into contemporary contexts so that clients can generate new and sustainable value.

  • Today's predominant luxury consumers are younger and less likely to come from inherited wealth in the Western world. They value luxury goods for self-affirmation and pleasure, rather than for ostentation.

    We employ psychological insights to fully grasp the profile of "luxury consumers."